You know that marketing is a long game! But unfortunately marketers liken their trade to the 'Emperor's new clothes' and attempt to convince others that their activities are amazing. There has to be a sensitive balance between cost and effectiveness and this can only be achieved when the odds are stacked in your favor.
We have to be clear, first and foremost, we are a marketing strategy agency. We do design and websites and all the other associated activities, but our strength is in planning what to do and how to propel your business to the next level.
Over one hundred years ago, John Wanamaker proclaimed, “Half the money I spend on advertising is wasted; the trouble is, I don't know which half.”
Marketing is not simply about graphic design and websites, but they are a stretgic part of the whole. Too often we see design trained individuals being encouraged to play a part in the marketing strategy when they have never sold to anyone and have never trained in the stategic elements of driving a business. In many cases, a business ends up with a bill for yet more search engine optimisation and/or SEM (search engine marketing i.e. pay-per-click).
With sX Syndicates, our objective is to connect you with businesses who sell to the same audience but don't compete with your line of business. We orchestrate the introductions, marketing, technology and events. If this is for you, you will already have realised the significance of this! We look forward to you registering your business and hearing from you in the near future.
The sX Compare download is pretty clear, however, if you want to really get into the detail, we have a further spreadsheet which goes into more depth and allows you to enter in your own costs, finally calculating the real cost of your existing marketing and helping you make a decision whether sX Syndicates is for you.