To gatekeep or not to gatekeep? We believe that placing restrictions on content, only making it available in return for an email address misses the point of communicating a message. It also harks back to a dated way of selling by forcing a business to give you their info so that the sales team can sell to you, whether you like it or not! If you're like us, you'll download it, read it and come back to us if you need our help.
We have entered a new era in business; virtually no telephone contact or cold calling; no networking events; business development reps, sales people and marketing people are being furloughed or made redundant and businesses are struggling to work out how they can survive in this 'new economy'.
No matter your view on this, all businesses are now forced to redefine their operations from the top down.
You've heard the saying "work smarter not harder!", well at salesXchange we create fully managed marketing syndicates that embrace the 'New Economy' by match-making five businesses, who sell to the same audience, but don't sell the same products or services, which overnight increases your exposure to new prospects.
And with the current guidelines around social distancing, we arrange for the meet-and-greet and exhibition events to be virtual and online - and we take care of everything.
We even appoint a business director to manage your group and meet (vitually, if necessary) with your new business teams, making sure there are no obstacles that might stop a healthly flow of introductions to each other's customers.
If you have reduced personnel in marketing, business development or sales then sX Syndicates will seem like a 'god-send'. Joining a group is the equivilent to outsourcing your marketing and new business development team. You increase your exposure by up to 400% and reduce your overheads by only paying 20% of all costs. You don't need to manage anything or allocate any human resources - except to meet new prospects.
sX Syndicates is the answer to new business development and sustainability in 2020 and beyond.
Every business needs new customers to survive, yet the typical strategies are simply not good enough or sustainable enough without employing large numbers of sales staff.
sX Syndicates is more cost effective than any other marketing strategy you've come across. It is a structured, long term plan that releases you to grow your business by working 'on it' instead of always working 'in it' (Read The E-Myth, by Michael Gerber). Download the brochure, watch the videos and listen to our podcasts.
Its free to register your interest in joining a group. We'll do the match-making and let you know who else is planning to get involved in your group type.
Once a group can be completed, all members will be informed of each other. If everyone is happy with the groups mix, we'll invite the members to meet online (Zoom/Skype) and, after being introduced and answering any questions, if everyone is in agreement, we'll go ahead. And we take care of the rest, from building the website to setting up the automation platform and writing all the content.
Download the brochure for more details or book a call to have a chat about sX Syndicates or any other marketing issue you may have.