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Demonstrating Authentic B2B Branding and You

If you're clear about your "business branding" then it should be easier for you to present your business case to prospective customers

Demonstrating Authentic B2B Branding and You

Without a brand, you have to build a case, every time you get ready to make the sale, as to why you deserve the business.  That can be a thankless task.  Each time you go through the motions of a sale with a customer, you then get confronted with a series of questions that shows that they don't really trust you.

Preparing for your presentations and avoiding ‘death-by-PowerPoint!’

Everyone knows about "Death-by-PowerPoint," especially me, so I knew I had to put some effort into making this presentation something I was happy with.

Preparing for your presentations and avoiding ‘death-by-PowerPoint!’

A while ago I was asked to present to a group of people; some were just starting their journey in business and some had already begun. As well as giving them tips on all the tried and tested social media approaches, one of the tasks was to produce a PowerPoint presentation - not just for me to use to present, but also to produce something for them to take away afterwards and use as a template.

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